Amazon Sellers Gain Traffic Through Strategic Keyword Research

Amazon Sellers Gain Traffic Through Strategic Keyword Research

This article presents a novel approach to building an Amazon keyword library. It guides sellers through steps like using Seller Sprite's word frequency analysis, keyword categorization, ABA data mining, feature word expansion, and secondary word frequency analysis. This helps sellers construct a comprehensive keyword library for Listing optimization and PPC advertising. By implementing this strategy, sellers can improve product visibility and conversion rates on Amazon.

01/04/2026 Customs Knowledge
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Amazon Sellers Guide to Streamlining FBA Inventory with FNSKU

Amazon Sellers Guide to Streamlining FBA Inventory with FNSKU

FNSKU is crucial for Amazon FBA, serving for inventory management and product differentiation. Unlike ASIN/UPC, it helps prevent commingling, reduces risks, and improves operational efficiency. Using FNSKU allows sellers to accurately track their inventory within Amazon's warehouses. This ensures the correct product is shipped to the customer, minimizing errors and returns. Implementing a proper FNSKU strategy is essential for maintaining a smooth and profitable FBA business.

12/29/2025 Logistics Encyclopedia
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Ebay Explores Temu Partnership Amid Diversified Expansion

Ebay Explores Temu Partnership Amid Diversified Expansion

Ebay Network is taking a cautious approach to collaborating with Temu and currently has no plans for large-scale integration. Instead, they are focusing on developing their general merchandise business, expanding into emerging markets such as Mexico, Poland, and Turkey. They adhere to a multi-category, multi-platform development strategy to achieve revenue growth and risk diversification. The general merchandise business remains their core source of profitability.

12/29/2025 Logistics Industry Insights
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Temu Challenges Amazon With Ultralow Prices in US Market

Temu Challenges Amazon With Ultralow Prices in US Market

Pinduoduo's Temu has entered the US e-commerce market, challenging Amazon with a low-price strategy. Temu faces challenges in brand building, product quality, and service. To succeed in the competitive US market, Temu needs to learn from SHEIN's experience, leverage its supply chain advantages, and innovate in user acquisition. Success hinges on addressing these critical areas and establishing a strong value proposition for American consumers.

12/29/2025 Logistics Industry Insights
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Amazon Ad Strategies Boost Sales for Lowcost Products

Amazon Ad Strategies Boost Sales for Lowcost Products

This paper addresses the challenge of advertising low-priced products on Amazon. It proposes a refined advertising optimization strategy, encompassing accelerated campaign iteration, extraction of high-converting keywords, expansion of ASIN targeting, supplementation with category ads, and opportunistic use of Sponsored Display (SD) ads. By effectively implementing these strategies, sellers can potentially overcome traffic bottlenecks and achieve significant improvements in conversion rates and sales.

12/29/2025 Logistics Industry Insights
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Amazon Sellers Face Brand Authorization Suspension Risks

Amazon Sellers Face Brand Authorization Suspension Risks

Amazon sellers should be aware of the account association risks associated with brand authorization. Granting brand authorization can lead to account association, and if one account violates Amazon's policies, other authorized accounts may be affected. It is recommended that sellers exercise caution when authorizing, operate independently, or adopt a multi-brand strategy. Always adhere to compliance regulations to minimize the risk of account association.

12/29/2025 Customs Knowledge
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Amazon Sellers Gain 24hour Fix for Locked Product Listings

Amazon Sellers Gain 24hour Fix for Locked Product Listings

This paper addresses the attribute locking issue on Amazon product detail pages and provides a solution based on a “24-hour SKU Restructuring” strategy. It details the operational steps, precautions, and risk responses to help sellers efficiently resolve the problem, reshape the product detail page, and improve operational efficiency. This method aims to quickly regain control over locked attributes and optimize the product listing for better performance.

12/31/2025 Logistics Encyclopedia
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Globex Corp Invests 28M in Crossborder Ecommerce Expansion

Globex Corp Invests 28M in Crossborder Ecommerce Expansion

Giant Star Technology invests 280 million to acquire Ailean Cleaning, deeply entering the power tool market. Through data analysis, the company's category expansion strategy is revealed, focusing on market size, synergy, e-commerce adaptability, and risk control. This provides insights for cross-border e-commerce sellers: innovation and category expansion are crucial for breaking through challenges in a difficult market, while product strength remains the core competitiveness.

12/30/2025 Logistics Industry Insights
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Googles Pmax Boosts DTC Brands Direct Traffic

Googles Pmax Boosts DTC Brands Direct Traffic

Cross-border e-commerce DTC transformation relies on private domain traffic. Google's PMax ads are efficient and convenient, improving conversions and helping brands quickly accumulate private domain traffic to achieve growth. Leveraging Google Ads, especially PMax campaigns, can be a powerful strategy for DTC brands expanding overseas to build a loyal customer base and drive sustainable sales by attracting and nurturing customers within their own ecosystem.

12/30/2025 Logistics Industry Insights
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Split Shipments Cut Costs in International Air Freight

Split Shipments Cut Costs in International Air Freight

In international air freight, a 'deconsolidation' strategy can effectively reduce shipping costs. By meticulously managing weight, volume, and product categories, hidden costs can be avoided. Deconsolidation also enhances supply chain resilience, allows for flexible inventory allocation, and seamlessly integrates with multimodal transportation. However, it increases operational complexity, requiring intelligent systems to track cargo status. Mastering deconsolidation techniques can optimize costs in cross-border trade.

12/30/2025 Logistics
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